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You are here:Guest Speakers»Peter Bijlard and Jos Tourné (Bijlard International)
Friday, 31 March 2023 18:06

Peter Bijlard and Jos Tourné (Bijlard International)

"Preview Domotex Hannover"

Floor Forum International N° 127, December 2022

‘We’re expecting a lot from Domotex, even with fewer exhibitors.’
Bijlard International, based in Zoetermeer in the Netherlands and producer of high-quality adhesives and kits, is taking part in Domotex in Hanover for the fifth time and will be at stand A41 in hall 22. Bijlard employs about 30 people and targets only professionals. We are familiar with the company for its parquet adhesive, but also for its production of wood, polymer, and contact adhesives. At Domotex, that parquet adhesive range will witness the launch of the latest product in the family. We asked owner Peter Bijlard and head of marketing and communication Jos Tourné about the new parquet adhesive and their participation in Domotex in general.
Peter Bijlard begins: ‘This adhesive is so new that we still haven’t made a final decision about what to call it. I can certainly assure readers that it’ll be worth coming along because this version represents a significant improvement in performances as compared to the average parquet adhesive.’

Quality is important, not quantity
We’re not revealing any secrets if we say that this first edition of Domotex since the pandemic will attract considerably fewer participants than in the past. Bijlard International continues to attend and gladly explains why.

‘We’re expecting a lot from Domotex, even with fewer exhibitors. We certainly hope that the visitors will return in the same numbers as in the past and that we can make contact with the local market, but actually we have no doubts about that. We can make good use of our time by finally meeting our existing contacts again and not targeting the masses. Bijlard is interested in quality, whilst quantity is a lot less important.’

‘The point is that we as a company want to profile ourselves as attractively as possible during an international show like this,’ Jos Tourné adds. ‘We’re highlighting the development of our products because that’s exactly what professionals consider to be most important.’

Always welcome in Zoetermeer
Bijlard International likes to welcome all clients and potential clients to its offices in Zoetermeer on any working day of the year, with or without a combined visit to the new production hall which they opened last year. On their own premises and at shows they aim to give people the impression that this is a company which treats its clients with the utmost respect.

‘We’re a small player in the adhesive world and this means that we can work very flexibly. We like to show that to our clients, whom we treat as people, not a number,’ Peter Bijlard stresses. ‘If you telephone us, you always get a person on the line and you literally know the person with whom you do business. In addition, we also give a lot of extra consideration in other areas. For instance, does the preparation of a product have to be adapted to specific needs? No problem! Clients ask us and we do the necessary, since for us every tube or bucket counts.’

‘Obviously, there are other important factors as well,’ Jos Tourné adds. ‘Think of delivery times, for instance, which are highly client-friendly in our case.’

Construction of extra silos
In a previous edition we mentioned the new production hall. During the discussion, it emerged that they have another investment planned for 2023.
‘The organisation of the new production hall is now complete, with an excellent supply and discharge route. Amongst other things, we’ve integrated the mixing machines there, so we’ve disconnected them from the filling lines,’ Peter Bijlard concludes. ‘Next year, we’re going to install a number of silos for the transport of raw materials. This should make our processes even more efficient, so that we can serve our clients even better.’